In short: thanks to the absence of an original bracelet and the accessory ecosystem that has developed around it, the Royal Pop 40mm has become one of the most customizable watches on the market in 2026.

One case, dozens of possible combinations

With 9 collections and dozens of colors from Royal Pop Style alone, the possible combinations for a single case number in the dozens.

A fast-growing accessory ecosystem

Bracelets, premium cases, customization options: a real market has structured itself around this specific model.

Why this trend should continue

The demand for modular, customizable watches fits into a fundamental trend in watch fashion, far from the traditional fixed watch.

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